Author: Niki

Started from the bottom, now we’re here: Red Mud

December 15, 2016
“Entrepreneurs are like artists,” says Aashish Adhikari, founder of Red Mud Coffee. With another sip of coffee and an excited note of nostalgia in his voice he explains, “Behind every painting there is a story of an artist who is often not recognized, remembered and applauded. Entrepreneurs are just the same. They too have to experiment with ideas and take many left turns in life before getting a right way.” (more…)

Career boosters in the early 20s’

August 20, 2016

A walk down the memory lane takes me back to all the milestones I’ve crossed in my career till date. It all started back at the age of 18 and now in my mid 20s’, I have the experience of working in five different organizations. But this frequent swing from one place to the other often made me question my career choices. It used to make me skeptical and agitated about my career ahead. (more…)

HR and Finance Affairs

June 13, 2016

Human Resource (HR) and Finance are different component of an organization. They are usually separated by functional silo. For instance, Finance views HR as an unnecessary cost and HR feels Finance is trying to cut down costs as much as possible. And the scenario in Nepalese organizations is no different.


Evolution of Content Marketing

January 26, 2016
When you’re watching your favorite show on TV and suddenly it breaks into commercial, how do you feel? You feel disrupted, you feel unfairly treated, you feel like you’re being forced to sit through overfeeding adverts and slogans when all you want to do is to get back to where you were. 

That’s traditional advertising.